High-Performance Coaching
- Problem
- Clients plateauing on generic programming.
- Role
- Lead coach and programme architect.
- Outcome
- Individualised training built on testing, not templates.
Selected Work
Problem. Role. Outcome.
A selection of coaching, facility and longevity projects across Dubai and the wider GCC.
Formation Fitness
- Problem
- A training floor without a performance system.
- Role
- Coaching and programme structure.
- Outcome
- A repeatable assessment-to-execution model.
Royal Atlantis Opening Support
- Problem
- A flagship property opening its wellness offer.
- Role
- Performance and operations support.
- Outcome
- Launch-ready programming and floor standards.
Commercial Biohacking Facility
- Problem
- Expensive technology, no client journey.
- Role
- Concept, equipment strategy, programming.
- Outcome
- A sequenced protocol guests could actually follow.
Private UAE Longevity Installations
- Problem
- Fragmented equipment with no protocol.
- Role
- Strategy, selection and programming.
- Outcome
- Integrated diagnostics-to-recovery journeys.
Private Villa Wellness Environments
- Problem
- Beautiful rooms that did not function.
- Role
- Space planning, selection, installation, training.
- Outcome
- Home environments that produce measurable use.
Hyperbaric Oxygen Projects
- Problem
- Complex installs with unclear protocols.
- Role
- Technical and protocol advisory.
- Outcome
- Safe, integrated recovery infrastructure.
Rebuild Wellness Consulting
- Problem
- Operators buying equipment before strategy.
- Role
- Founder and advisor.
- Outcome
- Wellness spaces designed around outcomes.
Tajadod Client Systems
- Problem
- Data everywhere, interpretation nowhere.
- Role
- System design and longevity strategy.
- Outcome
- Biomarkers translated into weekly execution.